Meet Tameka
She's the CEO of T V co a digital marketing agency where I focused on supporting black and queer women in establishing impactful brands and conscious content on Instagram.
The Problem
"I felt isolated as a solopreneur and wasn't sure if what I was applying was actually moving my business forward."
As a solopreneur, having to do all the things and not really knowing what you're applying, if what you're applying is actually moving your business forward or if it is just filling up space and time it was important to me to be able to have another business owner who I can bounce ideas off of, and just ultimately be able to trust that I'm actually doing what's good for my business and not just kind of hoping for the best.
So that was one of the biggest things that I needed help with. And the second biggest thing that I needed help with was pretty much creating an effective funnel strategy for my business.
I was pretty much doing one-to-one work throughout that time and had no way as to, or no idea how I could start creating passive income for myself.
Knowing if what I’m applying is actually good for my business and moving my business forward
Creating an effective funnel strategy for my business
How to create passive income
The Strategy
The first thing that we did together was the creation of my VIP day, which was an exceptional revamp from the strategy sessions that I had been doing for the first three years of my business or for the first two years of my business.
So we created those VIP days together. Bree helps me get the landing page together, overviewed the copy and just ensured that it was the type of program that I could be proud of.
We also were able to create two different funnels for my business as well. The first one being a challenge leading into a masterclass and then the second one being a written lead magnet, going into a masterclass and then a nurture email sequence joint with that.
So that's everything that I was able to actually put together and create along with Bree over the last six months.
Revamped my strategy sessions into a VIP Day.
Created a landing page, reviewed copy and ensured quality of the program.
The Results
Secured 3 VIP Day clients in a more sustainable format.
It was great. So I have done about three VIP days since then. And it it's been great it's intensive day for myself and my clients, but it's been the type of program that I've noticed that people have responded very well to, in terms of how it affects their content and ability to just be able to get a lot of things done in a short amount of time.
So it was great to be able to relaunch that and do it in a way that was sustainable from what I had been doing previously.
But change my price point and changed how I liked it and just pretty much become my strategy sessions 2.0.
Secured 3 VIP Day clients in the updated format
Updated her pricing structure
Gained a better understanding of areas of her business that needed to be strengthen
Gained a better understanding and created an effective marketing strategy to help propel her goals.
It's like – how can you afford not to do it? What's at stake if you don't take this risk?
If I could g back in time, I would absolutely do it all over again because there was another me on the other side of that decision and I'm happy to be her no
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